ARCOS is an award-winning multimedia dance company that Think All Day worked with for branding graphic design needs. For business card design, we started with a Renaissance-inspired typeface and placed the signature ‘A’ alone on a vertical black card for an edgy, contemporary feel with a strong graphic presence. Spot-gloss printing on the ‘A’ alone allows the logo stands out subtly and sharply on the card. For the back of the card, we continued the black, gray, and pale blue color scheme echoed in dramatic company photos, tying the materials together. Distressing and scratches in the background of the card and coordinating stationery play off the lines found in the logo, and reference the concept of movement and motion inherent to dance.